Syllabus and Analysis of IBPS SO Marketing Exam
IBPS SO Marketing Exam Syllabus
The IBPS never shares syllabus of IBPS SO Marketing Exam? Further, the question paper is also never released. Although there are many websites, where, you will syllabus of IBPS SO Marketing, but how can anyone publish the syllabus, if it is not published by the IBPS.
So, the only way to understand is to go through questions asked in previous years. This way you can get broad contours of syllabus. Primarily, there are 2 topics (a) Marketing Management (b) Strategic Management.
In Jan 2019, there are few topics from HRM and Financial Management also.
Human Peritus offers 3 Components Strategy to ensure success in IBPS SO Marketing exam. During Jan 2019 exam, students found more than 80 % questions from the study material of Human Peritus.
The list of questions, which were asked in 27 Jan 2019 exam, is given below.
Analysis- IBPS SO Marketing held on 27 Jan 2019
Following questions appeared in the exam conducted on 27 Jan 2019. Demarketing, Societal marketing, Customer reference to products, brand equity, Marketing Mix, Customer perceived value, lifetime value, Channel conflicts, Mergers/Acquistion, Micro marketing, Micro-environment, Supply Chain, Product stakeholders, Mission/vision, BCG matrix.
Surprisingly the questions were also on succession planning, fringe benefits, halo effects (which are HR topics). Similarly questions were from capital budgeting, Fixed costs (Financial Management). Questions were from Linear Regression, Variance (although these are from Stats, but we can also consider them under Demand Forecasting topic of Marketing). Thus, we see that the exam is going beyond traditional marketing topics.
Why Prepare with Human Peritus
Six (6) reasons, why you should prepare with Human Peritus:
- We consistently see, very high number of questions (above 90%) from our study material in every IBPS SO Marketing Exam.
- The content is continually updated. You will find Amendments in labour Acts passed as recently as Jan 2018.
- We will make you crack IBPS SO Marketing with minimum preparation time, because we will make you study only what is required for exam.
- The examiner asks questions from topics beyond traditional MBA books and this requires study from multiple resources for same topic.
- Our approach with test papers is to not only “assess” but also “teach” a concept with every question. Hence, first concept are understood while reading booklets, then while attempting Test papers, they get revised. Please download “Answers & Explanation” given below and check the “detailed” explanation provided for each answer.
- You need not study any other book, not even previous years’ papers. We have taken care of everything.
Still, If you have any queries for us, reach out to us through “Contact Us” (given below).
Contact Us
Students find our FAQs quite useful (bottom of this page)
Call 97177 81110 (If you are unable to get a response on the phone, please email/submit form given below; we would respond within 24 hours)
Email: contact@humanperitus.com
Office Location: Sector 39, Gurgaon
Review of Human Peritus
We, at Human Peritus, believe in transparency. This is the reason, we have started publishing question wise details on how many questions in exam were from our study material. These reviews also have been copy pasted from the emails that we have received from the students. We can not share contact details for privacy concerns. But if you are too eager to check authenticity of these reviews, please meet us in Delhi/Gurgaon and we will show you (1) Actual Feedback Email (2) Date on which the student purchased our study material (3) Proof of Payment made during purchase.
Our Team
Safal
Safal teaches in number of B Schools after a successful stint at an American Bank before moving to management teaching and research. Safal has done flagship MBA program from IIM calcutta. Safal is content head and faculty member at Human Peritus
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Nitesh is responsible for content and program delivery. He is MBA from FMS Delhi and B Tech from IIT. Nitesh has cracked and has good expertise in clearing prestigious entrance exams like IIT JEE, NTSE, GMAT, FMS, IIFT. He was all India rank One in FMS entrance exam.
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Vivek contributes in content creation at Human Peritus. Vivek has long experience in advising students on cracking entrance exams. He was north India topper in CAT 2005 with 99.99 percentile. Vivek is MBA from IIM Bangalore and B Tech from PEC Chandigarh.
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Saumya is faculty at Human Peritus. UGC NET qualified and MBA from Symbiosis Institute of Management Studies, Pune. She is expert in OB, Human Resources Management and Labour Welfare. She also leads marketing and administration at Human Peritus.
